Monetize Confidently.
Scale
s
ale expertly.
We empower app publishers to maximize revenue and user retention through innovative monetization strategies and personalized solutions, making the uncertain feel certain.
Expert-Led Strategies
We have first-hand publisher experience and comprehensive expertise across app monetization and user acquisition, ensuring your app's success.
Customized Solutions
Every app is unique. Our personalized approach addresses your challenges, providing actionable insights that drive sustainable growth.
Proven Results
With a track record of transforming businesses, we deliver measurable outcomes that enhance revenue and user satisfaction.
In numbers
App Publishers Empowered
Revenue Generated for Clients
Years of experience in App Monetization
Your Partner in App Success
Founded by app publishers who navigated the complexities of monetization, X Growth was born from a passion to bring certainty to an uncertain field.
We aim to empower app publishers globally, providing them with the tools, strategies, and confidence to achieve scalable, sustainable growth.
Services
WHY XGROWTH?
User Acquisition Strategies
Our innovative approaches attract and retain high-quality users, enhancing lifetime value and engagement.
Performance Analytics
Utilising advanced analytics, we provide actionable insights into user behaviour, guiding data-driven decisions for continuous improvement.
Comprehensive Monetization Audits
We conduct in-depth analyses of your app's current monetization strategies, identifying opportunities for optimization and increased revenue.
what we do
Monetization
Unlock the full earning potential of your app with data-driven monetization strategies that balance revenue growth with user satisfaction.
User Acquisition
Drive targeted, high-quality user acquisition with performance-driven advertising strategies. We help you attract, retain, and grow your user base while optimizing for long-term profitability.
Ready to Elevate Your App's Growth?
Connect with us today to discover how X Growth can help you monetize with confidence and scale with expertise.
Blog
Latest from the team
Year-End Recap & 2026 Outlook: What’s Next for In-App Advertising and User Acquisition
As 2025 winds down, apps across finance, e-commerce, health, productivity,…
Data-Driven Growth: Leveraging Analytics and Attribution to Supercharge Your App
In a world where apps are plentiful, data can be…
Creative Best Practices: Designing High-Converting In-App Ad Campaigns
In a competitive app marketplace, attention is scarce. Whether your…
Global Growth: Best Practices for Localizing Your App and Ads
Venturing into new countries or regions can dramatically scale your…
AdTech & MarTech Convergence: Building a High-Performance Growth Stack
Historically, AdTech (advertising technology) and MarTech (marketing technology) have operated…
How to Align User Acquisition with Monetization for Sustainable App Growth
In many app-driven companies, the teams handling user acquisition (UA)…
Mid-Year Review: Emerging Trends in In-App Ads and User Acquisition
As 2025 marches on, apps in finance, health, streaming, productivity,…
Breaking Through Growth Plateaus: Advanced Tactics for Your App
Every app—be it in finance, health, productivity, or media—can experience…
FAQ
What monetization strategies does X Growth specialize in?
X Growth offers a range of monetization strategies, including in-app ads, subscriptions, in-app purchases (IAP), and hybrid models tailored to maximize revenue while maintaining user experience.
How can X Growth help optimize my app’s revenue?
We analyze your app’s current monetization performance, user behavior, and market trends to implement data-driven optimizations, such as ad placement strategies, subscription pricing models, and engagement-driven revenue enhancements.
What ad formats do you recommend for app monetization?
The ideal format depends on your app type and audience, but we typically work with rewarded video ads, interstitial ads, native ads, and banner ads—balancing revenue potential with user experience.
Can X Growth help with subscription-based monetization?
Yes! We specialize in pricing strategies, retention tactics, and paywall optimizations to increase conversions and minimize churn for subscription-based apps.
How does X Growth ensure that monetization doesn’t hurt user retention?
We focus on user-friendly monetization, using A/B testing, engagement analytics, and non-intrusive ad placements to maximize revenue without driving users away.
Do you provide custom monetization solutions for different app types?
Absolutely. Whether you run a gaming, lifestyle, productivity, or fintech app, we develop tailored monetization strategies that align with your app’s goals and user behavior.
How can X Growth help me acquire more high-quality users?
We use data-driven UA strategies, including paid advertising, ASO (App Store Optimization), influencer partnerships, and viral growth tactics to attract engaged users who drive long-term value.
What UA channels does X Growth specialize in?
We optimize performance across multiple UA channels, including Meta Ads, Google App Campaigns, TikTok Ads, Apple Search Ads, programmatic networks, and organic acquisition through ASO and content marketing.
How do you measure and optimize user acquisition campaigns?
We track key metrics like CPI (Cost Per Install), ROAS (Return on Ad Spend), LTV (Lifetime Value), and retention rates. Using A/B testing, creative iteration, and audience segmentation, we refine campaigns for maximum efficiency.
Can X Growth help with ASO (App Store Optimization)?
Yes! We optimize your app store listings, keywords, visuals, and reviews to improve organic discoverability and increase conversion rates from store visitors to installs.
How do you ensure my UA campaigns are profitable?
We align UA with monetization by focusing on high-LTV users and optimizing ad spend for sustainable growth. Our strategies include campaign scaling, bid automation, and predictive analytics to ensure positive ROI.
Does X Growth support mobile growth beyond paid UA?
Absolutely. We leverage referral programs, community-driven growth, retention loops, and cross-promotion to drive organic and viral user acquisition beyond paid advertising.
